The reason is simple: it’s one of the most effective ingredients for drawing water deep into your skin. More water = plumper, softer, healthier, younger-looking skin.
What is it?
It’s a polysaccharide that occurs naturally in our body tissue from joints to nerves to skin. It acts as a lubrication agent that helps everything stay moisturized and flexible.
UNDERSTAND YOUR FORM
Hyaluronic acid is usually found in beauty products in two forms: hyaluronic acid and sodium hyaluronate.
- Hyaluronic acid is
- Sodium hyaluronate is the salt version of HA. Like standard HA, sodium hyaluronate can hold a lot of water—up to 1,000 times its weight!
Which is Better?
Sodium hyaluronate.. The salt version has a much smaller molecular weight so it can penetrate into the skin more effectively than standard hyaluronic acid. This means that you get longer lasting moisturizing benefits from sodium hyaluronate
Look for Balance
You’ll really never see a hyaluronic acid serum that contains more than a 2% solution of hyaluronic acid. Why? Once you get above 2%, hyaluronic acid can actually pull water out of your skin instead of drawing water into your skin.
The Perfect Partners
Like all superstars, HA needs a supporting cast to do its best work. We recommend pairing HA with mild exfoliating ingredients like lactic acid and niacinamide. The lactic acid helps gently dissolve dead skin so that the HA can penetrate and draw water into those deep down layers. The niacinamide, which is a brightening form of vitamin B3 that helps restore your skin’s natural barrier, locking in all that good moisture that HA brought to the party. You can find both of these partner ingredients in our HA Hyaluronic Acid Hydrating Serum.